Draper, like many of us has the epiphany that the cool work space, the trendy address, the tricked-out office spaces etc., are not what this business is about.
Read MoreIn this world of social media (really in any world) it's all about engagement: with people, their ideas, their points of view, opinions, photos, work, trials and triumphs. Marketers have been striving for decades to engage customers to sell clients' stuff. The name of the game hasn't really changed, the tools have, and the communication channels have ...
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