The past week has been a busy one at exUrban Inc. As a result I blew last week’s deadline for publishing to this blog. One thing that took a bunch of time was my effort to overcome my own social media anxiety. Now, I probably shouldn’t admit this in public, and certainly not to people who might be reading this blog in the interest of working with exUrban Inc. Yet, honesty is one of the traits on which I pride myself, and to be completely honest, social media can be mildly anxiety producing — though beyond the glow of my monitor, I’m not at all socially anxious. For one, in the social media space, you are putting yourself out there on a daily...
Read Moreif it makes sense for the brand and its goals then go rad, but never do cool for the sake of cool . . .
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