Management
The Coaching Conundrum
Don't fritter away the opportunity out of fear of losing because you just may.
Read MoreLawyers Do It, Why Can’t We?
Agencies should follow the example of the folks in the law firms. Be blunt. Be up front. Be strong. Agencies have long worked on fixed cost projects, and have always striven to lock in long term retainers, but they rarely stand up for themselves within the frameworks of these agreements.
Read MoreDog Days
No sooner did July end than prospects started to look up. We live & die by our pipeline and it seems to be filling in again, pretty nicely. All one can ask for is the opportunity to connect. Now that the dog days are on the wane (though today's weather would suggest otherwise) their attendant sloth seems to be diminishing as well -- vacation season is winding down.
Read MoreThe Content Trap
Don't shortchange your web site development process -- 3 reasons why you should include a writer on your site build team.
Read MoreBack to Basics
Recently, we were on vacation. We drove to Dawsonville, GA and back, and stopped in Richmond, VA, Asheville, NC and Staunton, VA along our journey. We drove a sizable chunk of the Blue Ridge Parkway and saw a lot of country along the interstates, US-Highways and State Roads. We passed many farms and properties of varying sizes in various states of upkeep or benign neglect. One thing kept popping into my head as drove along: the people who live in these rural areas, across from pastureland and fields seem to be connected to the earth in way that many of us in our urban and suburban environments are not. Of course, as a tourist passing through, I project onto the setting...
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